The Contrary Child

Jordan Star walking down a wedding aisle, surrounded by florals, in a black and white orttu shirt.
Welcome in yellow, purple and white block letters.
A glam photo booth gif of bubuleh founder and The Contrary Child founder Jordan Star as a Pride party for Revry and Diesel.
Contrary (Adjective): Being not in conformity with what is usual or expected.
An LGBTQ Nation Article title called, "This gay designer created a clothing line to celebrate his grandparents" followed by the words "Yeah, that's true."

Hi! I’m an unconventional and impact-driven creative strategist, community builder, and entrepreneur who thrives on difference, challenge, and collaboration across industries.

I would love nothing more than to help you
stand out. Fitting in is like…so yesterday.

Explore this page to get a sense of who I am as a person and a professional. I believe it’s invaluable to share both so that myself and those I work with can show up as our most authentic selves (authenticity = safety = ideation = innovation). When you’re ready, let’s schedule some time to see how I can best help with your project.

If there is no struggle there is no progress
A 20-photo carousel of Jordan Star photography, ranging from portraiture to landscape to lifestyle and celebrity.
Comedian Margaret Cho and her dog.
I would rather be known for the questions I ask than the answers I give.
Fun fact: I was the youngest Director of Marketing in history at the largest LGBTQ media publisher in the US.
A GIF explaining that so many aspects of this homepage go against best marketing practices but I do it anways because sometimes rules are meant to be broken.
The painting "The Woman In Gold" by Gustav Klimpt
Jordan Star at the queerties with Angelica Ross and Hallie Sahar.
Jordan Star with Billy Porter at the True Colors Fund Gala.
A video of the contrary child doing gymnastics at cirque school los angeles.
____ years old and still doing gymnastics.
Jordan Star on the set of Will & Grace at NBC.
A grid of brands I've worked with including Gilead, Netflix, Lexus, NBC Universal, Mastercard, SAGE, Visit New Orleans, Warner Bros, Wells Fargo, Target, 20th Century Fox, Nulo Pet Food and Macys.

A few of the diverse brands I’ve had the privilege of partnering with to create stunning campaigns.

Jordan Star hugging a goat on a small farm
An Animated Love graphic
Teen files bill to make vocal surgery illegal. Photo with Senator Scott Brown and Jordan Star
Pet Devocalization banned, Needham teen gets his way.
New York Times: No more debarking surgery
A testimonial about Jordan Star's leadership style.

Am I a trained clothing designer? Not at all.
But that hasn’t stopped me.

What’s stopping you? Let’s push past those blocks.

A carousel of clothes that Jordan Star has designed through bubuleh and outside of bubuleh, including about 30 items from baby clothes to knitwear to graphic tees.
A carousel of different events produced such as the Queerties Pride50, the Hollywood Hoedown, a Shabbat comedy dinner, and much more.
From galas to gatherings, happy hours to hoedowns, potlucks to popups, I love creating warm and innovative experiences and activations of all kinds.
A graphic saying "What If..."
A graphic saying "Who Says You Can't?"

Growing up, I was often known as the contrary child for reasons that - as the name implies - you can probably imagine. I always thought about things differently, asked why a little too many times, didn’t fit neatly into one pretty box, explored different paths, loved playing devil’s advocate, knew the rules but loved breaking them, etc.

In my life, I’ve often tried to reign in my contrarian traits. But recently, something hit me.

The times I’ve excelled the most, and the times I’ve helped others excel the most, are not in spite of my contrarian nature, but because of it. 

Being contrary means that I naturally challenge what’s expected and normal. It means that I value being different. In a world where being different makes you stand out, and what makes you stand out makes you succeed, being different is everything. Being challenged is what drives innovation. It’s what helps us grow. To break outside the box, you have to think outside the box. Me? Well, you’ll find me living outside the box.

And that’s what I’m here to help you do. Let me challenge you. Let’s put our heads together and think differently. And let’s have a great time doing it. 

In a world where we’re too often told all the reasons why we can’t, let me be here for you to show you all the reasons why you can.

HELLO!